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Google Display

Google Display

Be visible everywhere your prospects spend time online

The Google Display network spans more than two million websites, apps, and YouTube channels and reaches more than 90% of internet users worldwide. Your visual ads can be right where your audience reads the news, searches for recipes, or follows favorite blogs. We make sure that every ad is in the right place, at the right time and in front of the right people.
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Google Display Campaigns

Google Display campaigns are visual ads in the form of banners, images, and animations that are displayed to users while browsing the internet, reading content, or watching YouTube videos. Unlike Search campaigns that target active searchers, Display campaigns build your brand recognition and keep you in the minds of potential clients even when they are not actively looking for your services.

They are especially powerful in combination with remarketing. When someone visits your website but doesn't make a purchase or contact you, Display remarketing shows them your ads on all the other pages they visit. In this way, you remind the potential client of your brand, bring them back, and increase the chance of conversion. Research shows that remarketing increases conversion rates by up to several times compared to standard campaigns.

  • Reach over 2 million websites
  • Precise audience targeting by interests
  • Remarketing to return visitors
  • A Customized Strategy for Your Goals
  • Visual ads tailored to your brand
  • Responsive ads for all formats and devices
  • Data-driven and analytics-driven decisions
  • Transparent reporting of results

Features

  • Remarketing for visitors who didn't convert
  • Targeting by demographics, location, and interests
  • Responsive display ads for all formats
  • Custom audiences and lookalike segments
  • Banner design aligned with your brand
  • Frequency limits to avoid saturation
  • Blacklisting of inappropriate websites
  • Continuous optimization and A/B testing
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